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hellojadehellojade

For home-improvement and home-service companies

Fifteen tools that
talk to each other.

Leads, messages, jobs, your team, offices, files, email, reports, your website and reviews: one app, one login, one record of every customer. Pick the parts you need. Run the marketing yourself, or hand it to a hellojade pro.

Prefer to look first? Watch the platform tour Start without a website

  • 5-day free trial
  • No card to start
  • Marketing: DIY or hire a pro

Built for the trades that work on homes

  • Roofing
  • Siding
  • Gutters
  • Windows & doors
  • Remodeling
  • HVAC
  • Plumbing
  • Electrical
  • Painting
  • Landscaping
  • Concrete
  • Restoration

The complete toolbox

Everything you juggle today, in one app.

Pick any tool to see it work, and what it replaces.

Win the work

Answer first. Win more jobs.

The first contractor to call back usually gets the inspection. hellojade puts the lead in front of you the second it arrives, with a reply already drafted.

You answer leads from your phone, with a draft already written.

Your hellojade pro tunes the replies and follow-ups. You see every move.

  • Every form and request in one live inbox
  • Spam filtered before it reaches you
  • Agents draft the reply; a person approves it
  • Tap to call straight from the card

Agents demo: a new lead arrives, the follow-up agent drafts a text with open inspection times, Marco approves it before it sends, and the agent's rules are shown.

Agents

Run the office

Your crew, your office, one place.

Messages, jobs, people and offices share one login and one set of records. No more checking four apps to find out who is on Dana’s roof.

You and your team run it from any phone.

Your hellojade pro runs the marketing. Your team still runs the office here, with every feature.

  • Team chat and every customer channel in one thread
  • Jobs with checklists, repeats and reminders
  • Offices, people and roles in one org chart
  • Photos and files next to the job

Work demo: Dana's roof job moves from New to Scheduled with a crew, through In progress as the five checklist items are ticked, to Done. A reminder shows up on time.

Work · Jobs

Find customers

Know where the work is before the phone rings.

Every home, every roof and every storm on one map of your service area. This is a real snapshot of Naperville, Illinois. Scroll in, tap a neighborhood and switch the layers.

Map of Naperville, Illinois: neighborhoods shaded by median household income, the July 27, 2026 hail swath across the city in one-inch bands, and the city line.

Map data © OpenStreetMap contributors. Territories, the office and the service area are samples.

The numbers behind this map
Naperville, Illinois — real data, baked into this page
Homes in Naperville47,368
Households46,275
Median household income by neighborhood$66,048 – $250,000+ (middle $163,854)across 82 neighborhoods
Median home value by neighborhood$181,300 – $1,108,100 (middle $517,600)
Households earning $150k+23,498
Single-family homes32,493
Homes built before 198010,964estimate
Asphalt-shingle roofs30,508estimate
Homes inside the July 27, 2026 hail swath30,013 in Naperville (28,314 in the 1 in band, 1,699 in the 2 in band)
Homes inside that swath across the Chicago suburbs910,667
Weather warnings that afternoon32
Hail days touching Naperville (1 in+)2021: 0 · 2022: 0 · 2023: 0 · 2024: 2 · 2025: 1 · 2026: 3Oct 2021 – Oct 2026
Sample service area: 15-minute drive435 km² · 187,175 homesthe office point is a sample
Sample territory Southeast13,650 homes · 13,650 in the swathsample shape, real counts
Sample territory South13,920 homes · 4,854 in the swathsample shape, real counts
Sample territory West12,898 homes · 7,461 in the swathsample shape, real counts
Sample home · Spice Circle areaabout 19.3 roof squares (estimate)estimate
Storm outlook snapshotGeneral thunderstorms · valid 2026-10-08an outlook, not homes hit

Roof measurement

Measure any roof from the office.

Squares, pitch, every edge length and a material list, before anyone climbs a ladder. Available for most addresses.

Sample roofDrag to turn it · tap a facet
6/126/126/126/128/128/12Ridge 18 ftHip 22.5 ftValley 18 ftEave 48 ftRake 12 ft

Pick a facet to see its area and pitch.

21.0squares2,102 sq ft of roof
6/12main pitchwing at 8/12
6facetship, gable, 2 valleys

Edge totals

  • Ridgethe level peaks51 ft
  • Hipsloped outside corners90 ft
  • Valleywhere two slopes meet36 ft
  • Eavethe gutter edges176 ft
  • Rakethe sloped gable edges24 ft

Facets

Material list quantities for the sample roof

  • Shingles24 squares72 bundles · 12% waste included
  • Hip & ridge cap141 ft5 bundles
  • Drip edge200 ft20 pieces, 10 ft each
  • Starter strip200 ft2 bundles · eaves and rakes
  • Underlayment21 squares3 rolls, synthetic
  • Ice & water212 ft4 rolls · eaves and valleys

Reports

From first call to won job.

See how fast your team answers, where leads fall off and what you won, on one page. Share a read-only link with a partner or your office manager.

Leads to revenueLast 8 weeksSample data
148New leadsforms, calls and texts
4 minMedian speed to leadwas 38 min in week 1
86Estimates sent58% of leads
41 jobsWon186.4K in revenue
Speed to leadMedian minutes to first reply, by week
010203040W1W2W3W4W5W6W7W838 min4 min
Where leads goFrom first contact to won job
  1. Leads148100%
  2. Contacted14195%
  3. Estimates8658%
  4. Won4128%

Won jobs by sourceGoogle 17Referrals 11Storm follow-up 8Website 5

reporting.hellojade.ai/r/whitfield-q3Read-only linkAnyone with the link can view. Nobody can edit.

From zero to booked

Overhead Achievers, from sign-up to booked jobs.

Overhead Achievers is our own showcase roofing company. We set it up the way a new customer would, on the same platform you get.

  1. Day 0

    Sign up

    Typed in the website. Setup filled in the logo, hours, services and service area.

  2. Day 1

    Domain, email and a new website

    The domain connected, team email was set up, and the new website went live.

  3. Week 1

    Leads flowing

    Requests land in one inbox, calls start from the lead card, and jobs go on the board.

Overhead Achievers · zero to booked

30 seconds. Press play for sound.

Watch: run your whole office (90 seconds)
Overhead Achievers · the office

Set up in minutes

Type your website. Setup fills itself in.

Setup reads your current site and fills in what it finds. Every value shows the page it came from, and you can change any of it.

  1. You
  2. Company
  3. First office
  4. Create
  5. Logo & colors
  6. Services
  7. Hours
  8. Service area
  9. Departments
  10. Invite your team
  11. Google Business
  12. Domain & website
  13. Phone
  14. Email
  15. Plan
  16. Passkey
  17. App & alerts
  18. Done

5 days free · no card · no website yet? You can start without one.

Setup · Whitfield Roofing
Your websitehttps://whitfieldroofing.com

Found on your site

  • LogoWhitfield shieldfrom your home page
  • ColorsJade and amberfrom your home page
  • Phone(630) 555-0142from your Contact page
  • HoursMon–Sat, 7am–6pmfrom your Contact page
  • ServicesRoofing, gutters, sidingfrom your Services page
  • Service areaAurora + 30 milesfrom your Locations page
  • OfficesAurora HQ
  • Invite your team3 invited
  • Google BusinessConnected
  • Plan5-day free trial, no card
hellojadeYou’re in. Opening your app…
Example with a sample company, Whitfield Roofing: type a website, and setup finds the logo, colors, phone, hours, services and service area, each with the page it came from. Then offices, inviting the team, connecting Google and choosing a plan, and the app opens.

Count it up

What does your office run on today?

Pick your trade, set your headcount and tick what you pay for. On the left, the bills, tabs and logins a home-improvement company stacks up. On the right, what is left once hellojade runs your operations.

Your trade

Everyone on payroll, office and field. Keys + and − work too.

Per-location tools, like review management, scale with this.

Show

OperationsRunning the company: leads, jobs, crews, office

Work & jobs and Intake: every request and every job on one board. See Work & jobs

Messages: texts, email and notes on one customer thread. See Messages

Counted as separate. The calculator only moves a tool to the hellojade side when the core app does that job.

Work & jobs: boards, repeating jobs and reminders on every phone. See Work & jobs

Messages: team channels, direct messages and huddles. See Messages

Files: folders shared with an office, a team or a person. See Files

Email & domains: team mailboxes on your own domain. Office documents stay where they are, so this one counts as partly replaced. See Email & domains

Reports: from lead to revenue on one screen. See Reports

Counted as separate. The calculator only moves a tool to the hellojade side when the core app does that job.

Counted as separate. The calculator only moves a tool to the hellojade side when the core app does that job.

Digital marketingThe one part you choose: do it yourself or hire a pro

Website and Online presence: the AI web designer builds and updates your site; your business facts are fixed once, then published. See Website

Website: your site runs on hellojade and nothing goes live until you approve it. See Website

Map: plan lead campaigns for the areas you want on your service-area map. See Map & storms

Reviews: every review from your listings in one reply box. See Reviews

Counted as separate. The calculator only moves a tool to the hellojade side when the core app does that job.

Tools you log into but don’t pay for$0 each, but still a tab and a login

Something else you pay for?

    Your own number. Custom tools stay on the “still separate” side, since we can’t know what they do.

    Where a lead gets lostEvery pair of tools that don’t share data is a hand-off someone does by hand.
    Hand-offs between your tools

    21 hand-offs between tools a lead passes through

    Your crew’s phoneThe apps a tech opens on a normal day.

      About these numbers

      Are these your prices?

      No. They are typical market ranges for the tools a home-service company buys, taken from published and reported pricing for 2025–2026. hellojade’s own plans and prices are shown inside the app.

      Why does a tool stay “separate”?

      The calculator only moves a tool to the hellojade side when the core app does that job. Some of these have hellojade add-ons, priced inside the app, so they are not counted as replaced here.

      Do you keep what I tick?

      No. Your picks stay in this browser so the page remembers them. The share link puts them in the address itself, and nothing is sent to us until you start setup.

      Why is ad spend not in the total?

      Your ad budget pays for the ads themselves, whoever runs them. The total counts the tools and the fees around them.

      Your digital marketing

      One choice to make: who runs your marketing.

      hellojade runs the company side: leads, messages, jobs, team, offices, files and reports, on the plans you pick. Digital marketing is the one part where you also choose who does the work: do it yourself with our tools, or hire a hellojade professional to do it for you. Switch anytime.

      Who should run your digital marketing?

      Either way it is the same app, the same data and the same logins for your whole team.

      Doing your own marketing compared with hiring a hellojade pro

      The workYou do itA hellojade pro does it
      Website updatesYouTell the AI web designer what to change. It builds it, tests it and ships it when you approve.Your proYour pro directs the AI web designer. You approve before anything goes live.
      Google Business listingYouYou keep hours, photos and services current from your office settings.Your proYour pro keeps your listing current and tells you what changed.
      Review repliesYouYou answer every review from one reply box.Your proYour pro drafts the replies. You can approve or edit any of them.
      Ads and campaignsYouYou pick the areas and plan campaigns on your service-area map.Your proYour pro plans and runs campaigns for the areas you want.
      Storm responseYouYou see hail swaths on your map and choose the neighborhoods.Your proYour pro builds the storm plan with you, so crews know where to go.
      Marketing resultsYouYou see which campaigns and pages bring in leads.Your proYour pro walks you through the results and what to do next.
      Beyond marketing

      hellojade can run the rest of the company too

      Pick the plans for the parts you need. Your crew answers leads, messages customers, runs jobs and shares files in the same app, whoever does the marketing.

      • Leads
      • Messages
      • Jobs
      • Team
      • Offices
      • Files
      • Email
      • Domains
      • Reports
      • Map

      Get found

      Show up right, everywhere they look.

      Your website, your listings and your reviews, kept in step from one place. The new site is drafted from the one you have, and every change waits for your OK.

      You approve every website change from your phone.

      Your hellojade pro runs your site, listings and reviews. You see every move.

      • A new website built from your current one
      • Changes arrive as drafts you approve
      • Business facts consistent and accurate across your listings
      • Every review in one reply box

      Website demo: you ask the AI web designer for a change in plain words, it drafts the page, checks phone, tablet and desktop widths, you approve, and it goes live.

      Website

      Online presence demo: your business facts are checked against five listings, a wrong one and a missing one are fixed at once, and the sample visibility grade climbs from 54 to 88.

      Online presence

      Reviews demo: reviews from Google, Facebook and Yelp flow into one list, a reply to Dana is drafted, and it posts after you approve it.

      Reviews

      Online presence grade

      Know where you stand. Then fix it.

      We check your website and your business listings the way a customer finds you, grade it from A to F, and line up the fixes.

      FDCBA
      A−91/100Up from C+ (78) before the fixes

      Sample business: Whitfield Roofing

      1. Hours on your site don’t match Google

        Your site says open until 6, your listing says 5. Customers see both.

        +4
      2. Services missing from your listing

        Storm repair and gutters are on your site but not on your business listing.

        +5
      3. No structured business info on your pages

        Search engines can’t read your name, phone, service area and hours from your pages.

        +4

      Fixes go out as changes you approve. Nothing on your site or listing changes until you say so.

      Hire a digital-marketing pro

      A pro runs your marketing. You run the business.

      Marketing is the one job you can hand off. A hellojade digital-marketing professional works inside your account, on the same platform your team uses to run the company. You see every change, and nothing goes live until you say so.

      • Your website: new pages, updates, seasonal changes
      • Your Google Business listing: hours, photos, services
      • Review replies, drafted for you to approve
      • Campaigns and storm response for your service area
      • Plain-language results, so you know what is working

      Your team keeps running the company on hellojade: leads, messages, jobs, team chat, offices and files.

      Waiting for you
      1. WebsiteNew page: Storm damage roof repairDrafted by Jordan, your hellojade pro
      2. Review reply“Thanks, Dana! Glad the crew left your yard spotless.”Reply to Dana Holloway, Aurora · 5 stars
      3. Google listingHoliday hours for the Aurora officeDrafted by Jordan, your hellojade pro
      Sample account. Every change your pro makes shows up here first.

      Switch anytime

      Change who markets. Keep everything.

      Do your own marketing, bring in a pro for storm season, or take the marketing back later. No migration and no new account: the company keeps running in the same app with the same data.

      1. Market it yourself

        Set up from your website and run your own marketing.

      2. Add a pro

        A hellojade pro joins your account and picks up the marketing.

      3. Take it back

        Hand the marketing back to your team whenever you want.

      • Same app
      • Same data
      • Same logins
      • Same team

      Plans

      Pick the parts you need.

      hellojade can run every part of a home-improvement company. Start with a base package, add only the pieces you want, and drop them as the season changes. Marketing is the one part where you also choose: run it yourself with our tools, or add a hellojade pro.

      You run your marketing

      With tools built by a 15-year digital marketer

      • Website builder, lead campaigns, reviews and ads, no agency needed
      • The company-side plans you pick: leads, messages, jobs, files, reports
      • Setup from your own website

      A hellojade pro runs it

      Your team runs the business, a pro runs the marketing

      • The same platform and the same data
      • Your pro runs the website, Google listing, reviews and campaigns
      • You approve changes before they go live

      See plans and prices in the app

      Every plan and price is shown inside the app when you start, with no call required.

      Free trial

      5days

      free, with every feature

      Try the whole platform. No card.

      • 5 days freeEvery module, for your whole team.
      • No card to startYou only add payment when you pick a plan.
      • Set up in minutesType your website and setup fills in the rest.
      • Your data is keptIf you don’t subscribe, the account goes read-only. Nothing is deleted.

      Why you can trust it

      • Built in-house

        Our own team builds hellojade. No third-party trackers or scripts on your site or ours.

      • One login, with passkeys

        Your whole team signs in once, with a passkey on their phone instead of a password.

      • Your data stays yours

        Leads, customers, files and messages belong to your business — not to us, and never sold.

      • Phone-first

        Every screen works on a phone, so the crew can use it from the truck.

      The platform tour

      See the whole platform in 78 seconds.

      One window, one login: new requests, team chat, reviews, jobs, campaigns and agents, shown with a sample roofing company.

      hellojade · platform tour
      What the tour shows
      1. Intake. New requests from your site arrive in one inbox, with spam filtered out.
      2. Messages. Your team chat and your customer conversations sit in the same place.
      3. Reviews. Reviews come into one list, and you reply from one box.
      4. Jobs. Work goes on a board with checklists, owners and due dates.
      5. Campaigns. Your service area on a map, to plan where you market.
      6. Agents. Agents draft replies, and a person approves them before anything is sent.

      The company in the tour, Whitfield Roofing, is sample data. The video has music and no narration.

      Questions

      Straight answers.

      Do I have to switch everything at once?

      No. Start with the part that costs you the most, usually leads and messages, and bring the rest over when you are ready. It is all connected already, so nothing needs to be wired together later.

      Can I keep my current website?

      Yes. Keep your site and send its leads into hellojade. When you want a new one, hellojade can draft it from your current site, and you approve it before anything goes live.

      Is hellojade only for marketing?

      No. hellojade can run every part of a home-improvement or home-service company: leads, customer messages, jobs, your team, offices, files, email and reports. You pick the plans for the parts you need. Digital marketing is the one part where you also choose who does the work: you, with our tools, or a hellojade professional.

      Who built the marketing tools?

      A digital marketing professional with 15 years running websites and lead campaigns. The website builder, lead campaigns, reviews and ads tools are built so any company can own its digital marketing without relying on an agency.

      Do I need a plan for every part?

      No. Start with a base package and add only the pieces you want. You see every plan and price inside the app when you start, with no call required. How plans work.

      What does a hellojade pro do?

      A pro runs your digital marketing from inside your account: website changes, your Google Business listing, review replies, campaigns and storm response. You see every change and approve it, and your team keeps running the rest of the company in the same app.

      Can I hand my marketing to a pro later?

      Yes, anytime, and take it back again. It is the same app with the same data and the same logins, so there is nothing to move.

      What happens after the trial?

      Pick a plan to keep going. If you don’t, your account goes read-only: nothing is deleted, and your data is kept.

      Is my data mine?

      Yes. Your leads, customers, files and messages belong to your business, not to us. We don’t put third-party trackers on your site or ours.

      How long does setup take?

      The basics take minutes. Type your website and setup fills in your logo, colors, hours, services and service area, each with the page it came from, for you to check. Inviting your team and connecting Google take a few more clicks.

      Do my crews need training?

      Very little. It works on their phones like the apps they already use: messages, a job board, photos. Invite them by email or with a share link.

      hellojade

      Your whole business. One app.

      Type your website and setup starts with what you already have.

      5 days free · no card